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tropical fashion moss the label

OUR STORY

At MOSS The Label we're more than just a clothing brand. We're a manifestation of a deep-rooted passion for the ocean and a celebration of ‘THE FREE SPIRIT’ within every beach lover's soul. Our story begins with Sue Berry, the founder, and creative genius behind Fashion MOSS the Label, who envisioned a brand that encapsulated the essence of coastal living and the unbridled spirit of those who call the beach their home.

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NEW ARRIVALS

Tropicana SOL

This summer we’re bringing the colour! Our new collection, Tropicana SOL blends Mexico’s soul with Bali’s tropical vibes and a splash of Italian zest.

The palette moves from soft lemons and blues to vibrant reds, turquoise, sunset orange and deep chocolate brown — made for beach strolls, sunset cocktails and summer nights.

Crafted from breezy linens, soft jerseys and silky satins, the collection features stylish maxis, playful minis, relaxed pants, cute vests, tie-up crops, strapless tops and sleek tube dresses.

With three drops across summer — including a sky blue and chocolate brown in October and a bright festive red, turquoise and lemon to be release in November and luxe satin in turquoise and burnt orange for New Year — Tropicana SOL is your endless summer wardrobe!

  • Tropicana SOL - Drop 3

    Tropicana SOL - Drop 3

    Tropicana Sol Drop 3 has arrived! Pre-order our satin minis in Ocean + Terracotta, including the Fantasy Dress in mini satin. Plus, The Solita Hat is now available to pre-order...

    Tropicana SOL - Drop 3

    Tropicana Sol Drop 3 has arrived! Pre-order our satin minis in Ocean + Terracotta, including the Fantasy Dress in mini satin. Plus, The Solita Hat is now available to pre-order...

  • MOSS The Label Pops Up at Scarborough Sunset Markets 🌅

    MOSS The Label Pops Up at Scarborough Sunset Ma...

    We’re bringing the sunshine to Scarborough Sunset Markets from November 6th — every Thursday through summer! Come shop our Tropicana Sol collection, try on the new Solita Hat, and explore...

    MOSS The Label Pops Up at Scarborough Sunset Ma...

    We’re bringing the sunshine to Scarborough Sunset Markets from November 6th — every Thursday through summer! Come shop our Tropicana Sol collection, try on the new Solita Hat, and explore...

  • nali=beach-to-bar-what-to-wear-guide

    Bali Outfit Ideas 🌴 - What to Wear in Island Pa...

    Embrace Island elegance with our 2025 Bali outfit guide. Discover timeless resort silhouettes, breezy linens, and effortless pieces, MOSS The Label is designed to move with the ocean breeze and...

    Bali Outfit Ideas 🌴 - What to Wear in Island Pa...

    Embrace Island elegance with our 2025 Bali outfit guide. Discover timeless resort silhouettes, breezy linens, and effortless pieces, MOSS The Label is designed to move with the ocean breeze and...

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