OUR STORY

A Love Affair with the Ocean

At MOSS The Label, we're more than just a clothing brand. We're a manifestation of a deep-rooted passion for the ocean and a celebration of ‘THE FREE SPIRIT’ within every beach lover's soul. Our story begins with Sue Berry, the founder, and creative genius behind MOSS, who envisioned a brand that encapsulated the essence of coastal living and the unbridled spirit of those who call the beach their home.

The Heart Behind MOSS The Label - Sue Berry

Sue Berry, a true water baby, embarked on this journey driven by an unwavering love for the ocean. Her vision was simple yet profound - to create a brand that resonates with the free spirit in all of us. The free spirit beach lover is someone who asks for nothing in return, she's a creature of freedom and an ardent lover of life. Sue's own connection with the ocean and her desire to bring that ethereal beach vibe to the world gave birth to MOSS The Label.

Our Inspiration

Our muse is the free spirit who finds solace in the sound of crashing waves and solstice beneath the sun's warm embrace. She dances to the rhythm of the tides and paints her life with the vibrant colours of coastal sunsets. Her love for the ocean is unwavering, and her spirit, unbreakable.

Sustainable Fashion for Beach Lovers-Our Mission

At MOSS The Label, we are more than just a clothing brand, we are custodians of the environment. We take pride in being a sustainable fashion brand that caters to the beach culture for women. Our commitment to sustainability is reflected in every piece we create, from effortless designs that seamlessly transition from the beach to the bar to the meticulous selection of quality fabrics like linen.

Quality and Craftsmanship

Quality is at the heart of everything we do. We believe that clothing should not only be an expression of style but also a testament to durability and craftsmanship. Our garments are made with the highest quality and fabric we oversee and test all garments ensuring that every piece from MOSS The Label is a treasured addition to your beach wardrobe.

Join the MOSS Community

MOSS The Label is more than just a brand, it's a community of free spirits who share a love for the ocean and a zest for life. We invite you to explore our collections, embrace sustainable fashion, and become a part of our coastal family. Together, we celebrate the beauty of the beach, the spirit of freedom, and the joy of living life to the fullest.

Experience the Ocean's Embrace

At MOSS The Label, we don't just create clothing, we craft experiences that resonate with the saltwater soul. Come, be a part of our journey, and let the ocean's embrace inspire your sense of style and adventure. It would be our pleasure.

Sue Berry (Founder)